Why is Branding important in Sync

Why is Branding important in Sync

If you’re working in sync, branding is still important. I know for some people that’s one of the ‘bad’ words – branding, networking, marketing, sales – those are things that, as artists, we don’t want to think about. But what if I told you that your brand...
Four Things I Look for as a Sync Agent

Four Things I Look for as a Sync Agent

As a sync agent, let me tell you four things I look for when people send me music.  I’m Eric Campbell. I recently launched my own sync agency, sus3 Music. And if you’re not familiar with that term, a sync agent represents artists, and pitches their music to...