Did You Know? These Free CTRL Camp Resources will make you a Sync Licensing Beast
You’re probably overlooking one of the best resources for getting more sync placements this year: ctrlcamp.com If you’ve already registered, you might occasionally check briefs, but many of you aren’t taking full advantage of what this platform offers. I...
Your 2025 Sync Game Plan: Crush the New Year
As 2024 winds down, it’s the perfect time to revisit your goals, sharpen your focus, and lay out a clear game plan for 2025. If sync licensing is something you’re serious about (or want to get serious about), then this is for you. Whether you’re just starting out with...
No, You Don’t Want to Be a Sync Artist. Here’s Why!
Recently, I’ve seen more independent artists calling themselves “sync artists” on social media.
I think that’s a mistake.
Sync Licensing Forecast: What’s Hot in 2024?
My reflection on trends in sync licensing for 2023 and what to expect in 2024.
Ad Music Analysis – Breaking Down Three Song Placements
Reading Time: 4 minutes Introduction One of the best ways to understand how music in ads work is by watching and analyzing commercials. In this article, I’ll walk through three different commercial spots and analyze their use of music. Hopefully, by understanding the...
How Musicians can use SEO to get more Sync Placements
Reading Time: 3 minutes SEO (or Search Engine Optimization) is all the rage in website design and blog marketing. It helps writers ensure that their content is easily discoverable. I have found that SEO concepts can also help our music get discovered in sync licensing...
Get More Syncs by Mastering Song References
Read Time: 4 minutes Last week I wrote an article showing you how to master briefs to secure more sync placements. One of the steps that I mentioned involved paying close attention to the song references included in the brief. Dozens of you emailed me asking for...
Tackle Licensing Briefs like a Sync Beast.
Reading Time: 3 minutes In this article I’m going to show you my proven formula for responding to briefs in a way that has helped land me many sync placements. First, let’s talk about what a ‘brief’ is. In short, a brief is just a request from someone who licenses...